DIGITAL EXPERIENCES, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/digital-experiences.aspxConnect fans (non-match, off-site) This area doesn’t always get a lot of attention because the focus is so much around the live-action. ... Enhance the live experience (match, on-site) Here is where most efforts are focused . ... Utilising the venue to the best of its potential on non-game days adds to the culture, tradition, experience, [...]
COMMUNICATION SUPPORTS, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/item-v11.aspxThe HD camera signal is sent directly to the control room, to be broadcasted live on the giant screen of the venue, or/and sent to the TV broadcaster to be used for live TV entertainment and fans engagement activities. ... EVERY SHOOT AT GOAL IS REGISTERED TECHNOLOGICAL ADVANCED SPEED RADARS ARE PLACED BEHIND EACH GOAL CONTROL DESK WITH THE LATEST SPEED [...]
VALUE, RIGHTS MANAGEMENT, Solutionshttps://www.3e60.com/en-ww/value.aspx 3e60sport - Innovation in Sports Marketing > Solutions > RIGHTS MANAGEMENT > VALUE VALUE Engaging audiences, building brands and creating value is what we do.... How we do it: Research & Insight through conversation audits, influencer research and on-going social media monitoring Engagement through influencer campaigns, conversation platforms, advocacy programmes, [...]
BLEND MARKETING, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/blend-marketing.aspx 3e60sport - Innovation in Sports Marketing > Solutions > SPONSORSHIP ACTIVATIONS > BLEND MARKETING BLEND MARKETING How to Blend your Sponsorship Strategy Nowadays, we could talk about a 360º sponsorship campaign, since it usually covers several channels in a way that can impact the user in different ways and, consequently, it generates a better memory, brand [...]
FAN ENGAGEMENT, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/fan-engagement.aspxFans are brand-loyal. In fact, Brand Engagement Surveys found that sports fans are the most brand-loyal over and above cars, technology, clothing and food. ... Therefore the brand identity is extremely important and not to be underestimated. ... A mobile phone is an intrinsic part of so many people’s [...]
Imaging-Tech-Mirror, News, Mediahttps://www.3e60.com/en-ww/magic-click-mirror.aspxThe clients’ brand and event message will always be in the forefront. ... Features: • Portable, durable, easy to carry • Unique and personalized animations • Choice of different frame types • Several predefined screens • Language selection • Creation of layouts and customizations • GIF & Video Saving • Signature [...]
Why sports need to own the fan engagement journey, 3e60sport News, Mediahttps://www.3e60.com/en-ww/why-sports-need-to-own-the-fan-engagement-journey.aspxSport is one of the very few forms of entertainment that is still at its most engaging when consumed live, creating a natural content cycle before, during and after game-days. But some rights-holders have become too focused on game-day content, creating a vacuum where brands and publishers would hope to capture fans’ attention and dollars during other [...]
The cornerstones of hybrid events, News, Mediahttps://www.3e60.com/en-ww/the-cornerstones-of-hybrid-events.aspxIn fact, in a recent survey by Freeman Data Solutions, 78% of 20,491 brand marketers surveyed agree that Freeman Data Solutions moving forward, in-person events will pivot to hybrid models. ... Offer VIP interaction or upgrades for attendees that travel to the event or that buy a higher value virtual ticket. 4 BRAND-BUILDING BENEFITS OF HYBRID EVENTS In the [...]
MASCOT ACTIVATION, SPORTS MASCOTS, Solutionshttps://www.3e60.com/en-ww/mascot-activation.aspxBrands trust us to train their overseas partners on how to specifically portray their licensed property’s characteristics in a live environment.
team-building activitieshttps://www.3e60.com/en-ww/tag-team-building-activities.aspxteam-building activities