BRANDED ENTERTAINMENT, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/branded-entertainment.aspxOur processes include: Client objectives briefing Match-day opportunities and developments Venue analysis Creativity integrated with the communication strategy "Stadium Domination" approach: before, during, after the event On-line / off-line integration Follow-up activations Repetitive activations throughout the sport season To know more about [...]
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DIGITAL EXPERIENCES, SPONSORSHIP ACTIVATIONS, Solutionshttps://www.3e60.com/en-ww/digital-experiences.aspxEngaging with fans away from the stadium is crucial.
How Augmented Reality is Transforming Events, News, Mediahttps://www.3e60.com/en-ww/how-augmented-reality-is-transforming-events.aspxFor example, Coca-Cola’s AR campaigns in sports stadiums highlight how sponsors can have a positive impact on the attendees – creating memorable experiences for the individual during the event, as well as having a longer lifespan through sharing content more widely.
Why sports need to own the fan engagement journey, 3e60sport News, Mediahttps://www.3e60.com/en-ww/why-sports-need-to-own-the-fan-engagement-journey.aspxThe last 18 months of empty stadiums have stretched the notion that ‘sport is nothing without the fans’ to near breaking point.
Las Vegas welcomes back meetings and events, News, Mediahttps://www.3e60.com/en-ww/item-v41.aspxFrom new properties like Allegiant Stadium, Resorts World and Virgin Hotels; to the expanded Las Vegas Convention Center, with its innovative new transportation system – the Convention Center Loop, we’re creating an exciting atmosphere to amplify meetings.
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